Lately I have been testing out an alternative to pay per click marketing. The alternative is called PPV or Pay Per View marketing. The primary difference between PPC and PPV marketing is that your prospects are lead directly to your site after entering a specific search term as opposed to clicking on a link that will then forward prospects to your site. Now the most amazing thing about PPV is that it costs significantly less than pay per click marketing.
At the moment, the service that I am using charges 2 cents per view. This means that you can get 2500 visitors for as little as $50. This is a far cry from $3 per click with google adwords. In spite of all that, the verdict is still out on how well this method actually converts the traffic to sales. I have been testing the method for a little over a month with affiliate programs that I am promoting and the results have been mixed.
The service that I am using is called Lead Impact (No this is not an affiliate link) and they require a $200 deposit to get started. If anyone decides to give a try let us know how well it works out for you. I will keep you posted on other PPV networks out there.
Best Wishes.
